Indianapolis is My Home

10
Aug

ExactTarget Makes Entrepreneur Magazine’s Hot 500

Author: Jason Bean, Category: Awards & Recognition, Business, Business Entrepreneurs, News

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Local Indianapolis company, ExactTarget, has received recognition as one of the Hot 500 by business magazine, Entrepreneur. Here’s what you need to make it into even running for the honor.

This is how it all begins: The Hot 500 rankings are compiled with the help of Corporate Research Board, a research organization. Entrepreneur and CRB started with CRB’s database of more than 19 million U.S. businesses and considered only those businesses that met the following criteria:

• Must have been founded no earlier than 1998 and no later than 2002
• Company sales in 2002 must be $100,000 or greater; 2006 sales must not exceed $1 billion
• Must have positive job growth between 2002 and 2006
• Must have a minimum level of sales growth or a sales growth quantifier of 1 or higher between 2002 and 2006; the growth quantifier is a measurement that combines percentage and absolute growth.

Of the millions of businesses to choose from, only 95,000 qualify, so making it in the Hot 500 is a pretty great accomplishment for this local firm to the city.

Here’s a quick blurb about ExactTarget from their website:

ExactTarget is on a mission.  We’re dedicated to providing the most powerful on-demand software for email communications and finding the best and brightest marketers on the planet to revolutionize the way people think about email.

Source: Indy’s ExactTarget among mag’s Hot 500